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business essentials

There is none. When someone calls you, if you want your business to give the perfect first impression, an on hold message is the only option. Why? Well we hear them everyday. Whenever you call your doctor, newsagent, accountant or hardware store. On hold messages come in all shapes and sizes, but sadly most of them are no go zones. Here’s the alternatives – and further down a couple of great examples to listen to... Your other options are -

  1. The horrible bells… (unprofessional and equivalent to “waterboarding”) FREE
  2. Silence… (fine if you want your callers to hang up on you because they think the line has gone dead) FREE
  3. The radio… (great if you’d like to advertise Bunnings, Harvey’s and AMI nasal spray – ewww) APRA fees apply
So what should you get from an on hold message? A professional sounding, entertaining and informative message that engages your customer and allows you to whisper things into their ear that they never knew about you. In other words “upselling with style”. Ok, here’s the DON’TS:
  • Don’t pay more than $69 bucks per month
  • Don’t sign any contracts. Why should you be locked into a fixed term?
  • Make sure you get a minimum of 6 free changes, or upgrades to your message, every year. You need to keep it fresh and seasonal.
  • Don’t pay any install or set up costs.
Our suggestion? Go Go On Hold. We regularly suggest our customers use Troy and his team at Go Go, because he has a “not happy…no pay policy”. In other words, if you don’t like his service or message at any stage, there’s absolutely no cost… and you PAY NOTHING. It’s 100% watertight guaranteed. First step? Give us a hoy and we’ll get Troy to get in touch. Second step? Let him impress you. If he doesn’t… there’s absolutely no cost. Third step? Enjoy the great professional on hold service. And with their no contracts policy, you can cancel your service at any stage. Check it out – have a listen As promised, here’s two examples of the work from Troy and his team at Go Go. The first one is straight and informative. The second one – great fun and funky – just how the client wanted it. Fun and funky [audio src="http://stayingintouch.com.au/wp-content/uploads/sounds/Update-KimBrittonKawasakiAug11.mp3"] Straight [audio src="http://stayingintouch.com.au/wp-content/uploads/sounds/Final-Jetset-MidlandMay11.mp3"] If you need any more info about on hold messages, just give us a hoy – we’d be happy to help.

on hold phone messages …what’s the alternative?

Friday, December 2nd, 2011

There is none. When someone calls you, if you want your business to give the perfect first impression, an on…read more

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[caption id="attachment_1162" align="alignright" width="300" caption="Source: MLC Limited - Smart strategies for protecting business owners - 2010"][/caption] Many business owners don’t hesitate to insure physical assets such as motor vehicles, plant and equipment… however, they often overlook the importance of insuring themselves and other key people in the business in the event of death, disability, illness or injury. In your business a key person may be the business owner, an employee or even a supplier. A key person is anyone whose absence or loss from the business would have a significant negative impact on the business. Loss of key staff can affect every aspect of your business – revenue, profit, goodwill and ultimately the value of your business. Key person insurance can protect your business in the event that an important employee (or other key person) leaves the business as a result of disability, critical illness or death. It can provide an amount of money for revenue purposes, to protect against reduced sales or profit, or a capital purpose such as paying off a loan. If you want to know more or would like to take our One Minute Insurance Check to assess your needs contact emma@completefinancialplanning.net or call 08 9250 5599. Contributed by Emma Oliver Complete Financial Planning Authorised Representative of Complete Financial Planning Pty Ltd AFSL 245725

key people – your most valuable resource

Thursday, May 5th, 2011

Many business owners don’t hesitate to insure physical assets such as motor vehicles, plant and equipment… however, they often overlook…read more

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